(From THE ONLY JAIDEN: This is an excerpt from CLASH MUSIC News about Emporio Armani establishing a collaboration with Rihanna to produce her first collection. The above picture bears one of the designs)
In a week that saw Versace for H&M sell out in under an hour, and
Rihanna bag a double whammy with both We Found Love and Talk
That Talk hitting the No.1 spot (in the UK singles and album chart
respectively), the pop princess followed in Donatella’s footsteps with a
fashionable hook up of her own.
Announced as the face of Emporio Armani Underwear and Armani Jeans back in
July, Friday saw Rihanna extend
her association with the brand with the launch of a capsule collection. Capsule
being the key word, the collection is made up of just a few key pieces (jeans,
white tees and pretty undies), simple pieces we could happily stick to everyday
no less.
There are two T-shirts, one baring Rihanna’s face, the other an ‘R’
placed atop the brand’s eagle logo, as well as two jeans options; the first are
a glam skinny black pair, the second-apparently favoured by RiRi- a more casual
blue wash boyfriend style with a tight leg. The latter comes complete with a
blue, red and white bandana, presented as a belt but equally as fetching worn on
one’s head.
Maintaining the rock credentials of the collection, a multi-zipped black
leather jacket offers a take on the gritty styles seen in Rihanna’s controversial video for the
aforementioned, We Found Love. A canvas bucket-backpack with leather trim and
metal pendant finishes the Armani Jeans collection.
Not one to shy away from a bit of flesh baring-as her current Loud tour
certainly highlights-Rihanna’s lacy underwear comes in cobalt blue and pearl
grey, with lightweight bralettes and constructed bras sitting alongside pant
styles aplenty; sexual and seductive, the pieces even include a small cameo of
the gal’s face! Perhaps something for the more hardcore fans amongst us…
The collection is available in-store now at Bond Street, Brompton Road and
Manchester Emporio Armani stores. Prices begin from £28.
Pic: Clash Music / Google / Just Jared
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