"When we started to think about the marketing campaign behind 'The Game,' it made sense to give the biggest scripted launch on our the biggest overall platform on our network, which is the 'BET Awards. We started with a teaser spot with the cast of 'The Game' during the 'BET Awards' and then began to leverage every major program to deliver the message about the return of 'The Game' -- from 'Black Girls Rock!' to the 'Soul Train Awards."Berman [she] continued,
"In addition to that, we did the traditional off-channel tactics such as billboards, bus buys and radio spots. We also did a fantastic job of leveraging the show's fan base on social media sites."
|Diddy, Dawn, and Kalenna at the Dior Homme Fall/Winter 2011-2012 Fashion Show|
Hey y'all...It's a fresh, new day and a chance to look forward to a great, healthy, and prosperous day no matter the weather or circumstance, the same way fashion designers look toward the coming seasons and creating an excellent line.
Now, we see fashion around us all the time. It doesn't have to apply to just clothes. It's in architecture. It's in the design of a concept car. It's in even the ergonomic feel of a pen. Fashion invokes a feeling, a fluttering, primitive sense of euphoria when a new design is first spotted. The eyes are drawn to the way it accentuates the body (for both men & women). Fashion captivates...from the 'fashion connoisseur' sitting front-row at an exclusive fashion show in Paris, to the young urban guy checking out some flyy kicks in Detroit.
Fashion is the unspoked language that draws people together in like interest, even the busiest celebrities. Now I don't need to say a whole lot about what celebs do when it comes to fashion. They OOZE it. It's an attention-getter. It's got to be EXPENSIVE or EXCLUSIVE. It's gotta make people want it. It's gotta be full of swag, timelessness, whatever the celeb is looking for.
So, without further ado, I want to post a couple pics of different celebs embracing fashion shows (some are actually designers like Diddy of Sean John or Kanye West of Louis Vuitton). So go ahead and check out the latest pictures of fashion shows that celebs have attended. They SURELY enjoy fashion, and the same goes for many of us fashionistas (source:Zimbio and of course, my owwwwn self *LoL*).
|Umm.. Willow's.... are those pajamas?? Well, we'll just wait for the video.|